What is Microsoft Azure AD B2C?

Microsoft Azure Active Directory B2C (Azure AD B2C) is a cloud-based identity and access management service for customer-facing applications. It provides a set of authentication, authorization, and user management capabilities that enable developers to build secure and scalable web and mobile applications that can be accessed by customers, partners, and other external users.

Azure AD B2C provides the following capabilities:

  1. Authentication: Azure AD B2C allows developers to add authentication to their applications using a variety of popular identity providers, including social identity providers such as Facebook and Google, as well as enterprise identity providers such as Active Directory and Salesforce.
  2. Authorization: Azure AD B2C provides granular access controls that allow developers to specify which users can access which parts of their applications, based on factors such as user attributes, group membership, and device type.
  3. User management: Azure AD B2C provides user management features such as self-service password reset, email verification, and account lockout, as well as a user interface that can be customized to match the developer’s branding.
  4. Integration with Azure AD: Azure AD B2C is integrated with Azure AD, allowing developers to manage external identities alongside internal identities in a unified way.

Azure AD B2C is designed to be flexible and customizable, allowing developers to tailor the authentication and authorization experience to meet the needs of their applications and users. It also provides built-in support for common application scenarios such as multi-factor authentication, social login, and federated authentication, making it a popular choice for developers building customer-facing applications on Azure.

Author: tonyhughes